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5-Step Guide to Building an SEO Strategy

Are you putting random keywords in your blogs and hoping them to rank higher without any strategy/research? You can’t create content aimlessly and expect to see the results without an SEO expert by your side. To yield high-quality and profitable leads that are coming from user searches, you have to consider proper content &SEOtactics. It can work wonders for you when done right or damage your brand when ignored. Ready to take your content from zero to a properly optimized hero? Here is a 5 step guide to help you incorporate SEO strategy to your content. Step #1 - Define your topic Keyword research alone does not make an SEO strategy. Your first step is to choose the right topic for your content. Cover the areas that your target customers care about. Here are some ways that can lead you to an awesome content idea. ·          Reddit On Reddit, head over to active subreddits where your target audience might be. Look for the topics that are discussed more and come up more

How PPC and SEO are better when Used Together

How SEO and PPC are a powerful tool when used together SEO and PPC are two different aspects of internet keyword searches. These are two strategies used by Digital marketing companies to rank websites on top of the search engines for natural search. SEO techniques or Search Engine Optimization is almost free of cost where a person does not have to pay any charge to other platforms and all things are available for free. While PPC or Pay per Click is a paid service where one pays the search engines to rank them on top positions via their advertising platforms. Both of these internet marketing strategies are very good and bring huge and organic traffic to the websites if done properly and efficiently. In brief, SEO is all about a good and informational website having keywords oriented content meeting all Google guidelines and quality backlinks alongside some classified submissions and other stuff. Whereas PPC Ads are about having a good and genuine website that has genuine prod

White Hat SEO - How to Play and Win

Overview White-Hat SEO stands for the usage of optimization strategies, tactics, and techniques in the terminology of SEO. All such things focuses on the human audience resisted to the search engine and entirely follows the rules and policies of search engines. Here we will talk about how to play by the rules and win related to White Hat SEO. But before proceeding towards this point in a detailed manner, we'll try to provide you basic information about the three basic types of SEO. Along with White-hat SEO, there are two basic types of SEO, namely Black Hat and Grey Hat. But most people like to use the White-Hat SEO as it proves to be better than these two. It is because it is based on ethical and legal methods and contains no issues like spam, suspension, and penalties. One of its advantages is that it is always safe. All the three types of SEO are different from each other and when the thing is about opting for the best SEO practice, it depends upon what a person n