White Hat SEO - How to Play and Win

Overview

White-Hat SEO stands for the usage of optimization strategies, tactics, and techniques in the terminology of SEO. All such things focuses on the human audience resisted to the search engine and entirely follows the rules and policies of search engines.

Here we will talk about how to play by the rules and win related to White Hat SEO. But before proceeding towards this point in a detailed manner, we'll try to provide you basic information about the three basic types of SEO. Along with White-hat SEO, there are two basic types of SEO, namely Black Hat and Grey Hat. But most people like to use the White-Hat SEO as it proves to be better than these two. It is because it is based on ethical and legal methods and contains no issues like spam, suspension, and penalties. One of its advantages is that it is always safe.

All the three types of SEO are different from each other and when the thing is about opting for the best SEO practice, it depends upon what a person needs to achieve. Talking about White-Hat SEO, it is all about playing Google endorsed standard rules for optimizing the sites for the users. One of the focuses of this type of SEO is the user rather than the search engine. When the three things keywords, content, and site is actually optimized and user based, the search engine also ranks it.

Difference Between White-Hat SEO and Black-Hat SEO

One more thing you need to know about White-Hat SEO is that its practitioners are those who play by the rules. They are honest and don't link the risk connected with Black-Hat SEO as it has been said somewhere that White-Hat SEO is opted by "good guys" and on the other hand, Black-Hat SEO is one of the favorite recommendations of "bad guys". Black-Hat based people follow a rule of not being caught while White-Hat people play fair.

If you really want to play by the rules and win in White-Hat SEO, we are going to provide you some information about those rules which will assist you. They have been mentioned below in some points.

1. Advancing For A Responsive Website

It is one of the initial steps of White-Hat SEO. There is a need to create a good-looking website that contains an attractive look as well as design. Though, it is not essentially required to have a well-decorated design. But talking about the website of White-Hat SEO, there is a need for fast page loading, instant loading of images, user-friendly design along with maximum facilitation and better user experience to the users. Along with that, responsive and great web design is helpful in making SEO easier in the later stages.

2. Quality Content

Talking about the present time and as an SEO Specialist in India, I can tell you that the content has become king and it has been proved to be a king in White-Hat SEO. Almost everything relies on the content. There is a requirement of making the content more interesting and informative. Along with that, guest blogging, as well as regular blog posts, are termed as one of the crucial parts of content creation and strategy. A person must be unique is his content creation and ideas of writing. In order to keep the visitors engaged, there is a need to update the website blog near about three to four times a week. Plus a person will have to search out applicable niche websites that contain huge traffic and high domain authority to get backlinks.

3. Link Building

They are also considered to be super-important in the case of White-Hat SEO. If someone is actually serious about ranking their site in one of the top search results, there is a need for backlinks. Different methods are available related to link building which actually works for White-Hat SEO.

4. Customer Reviews

It is yet another crucial aspect of White-Hat SEO. There is a need to invest in customer reviews and making the site user-friendly so that the clients and audiences write down their reviews which will assist the next customers. Also, try not to go after paid reviews as they aren't helpful in making the customers to be retained or getting more clients for more sales. Along with that, there are some other things as well which by which you can play by the rules and win in White-Hat SEO.